Rivian Posts Strong Revenue Growth as EU Trademark Fight Intensifies
Nov/26/2025
Rivian reported a robust third quarter, with revenue jumping 78% to $1.56 billion thanks to rising vehicle deliveries and higher average selling prices, even as the EV maker logged a $1.17 billion loss and nearly $4.75 billion in red ink for 2024. Software and services revenue surged more than fourfold, underscoring Rivian’s ambitions beyond hardware as it prepares the mass-market R2 for a 2026 debut. At the same time, the company is asserting its brand more aggressively abroad: the EUIPO partially upheld Rivian’s opposition to the 'Rivinan' trademark, ruling that the near-identical spelling and sound posed a clear likelihood of consumer confusion across multiple product categories. While some goods were deemed dissimilar, the office rejected the application for a wide tranche of Class 18 and 21 items, marking a meaningful defensive win for Rivian’s global IP strategy. The following visualisation provides an overview of the opposed trademark and the goods affected by the ruling.
