Temu Faces Lawsuit Over MF Doom Trademarks and Likeness
Aug/25/2025
Temu has been hit with a lawsuit from Gas Drawls LLC, the company managing the estate of the late rapper MF Doom, accusing the fast-fashion giant of trademark infringement, unfair competition, and misappropriation of likeness. The complaint, filed in federal court in California, alleges Temu used Doom’s name, mask image, and signature on merchandise ranging from shirts to posters without authorization, potentially misleading consumers and diluting the value of his brand. Gas Drawls, co-founded by Doom’s widow Jasmine Dumile Thompson, controls his intellectual property, record label, and music library, and argues the unauthorized products risk tarnishing his legacy by linking it to a platform accused of exploitative practices. Temu, which has faced IP suits from Brandy Melville and Shein, denied wrongdoing and pledged to defend itself, while Doom’s estate seeks damages and a jury trial, vowing to protect the reputation of an artist revered in underground hip hop. The following tag cloud shows registered and pending U.S. trademarks owned by Gas Drawls LLC, reflecting the scope of protections surrounding MF Doom’s name, imagery, and brand.
