Observations

Phinge Corporation Challenges Brooklyn Nets' NETAVERSE Trademark

Phinge Corporation Challenges Brooklyn Nets' NETAVERSE Trademark Nov/22/2023

On November 10, Phinge Corporation initiated a trademark opposition against Brooklyn Nets LLC over the NETAVERSE mark, fearing potential infringement. Phinge, the holder of the NETVERSE trademark, operates across multiple classes, including global promotion, internet-based video transmission, and consultancy in video recording services. The dispute arises from NETAVERSE's application filed on January 18, 2022, specifically for entertainment services related to basketball. This service involves providing ongoing programs that feature live and replayed game action using multi-camera capture and virtual reality, which Phinge Corporation argues could cause confusion with their NETVERSE services. The legal move signifies Phinge's concern over safeguarding its brand identity and market presence in the face of Brooklyn Nets' foray into similar technological and entertainment domains.