Instagram Secures Domain Transfer in WIPO Case Amid Continued Global Growth
Jan/01/2025
Instagram, LLC, a subsidiary of Meta, successfully secured the transfer of <glassagram.org> in a WIPO ruling on December 19, 2024. The panel found that the domain was registered in bad faith, targeting Instagram’s globally recognized trademarks, including 'INSTAGRAM' and 'GRAM', and hosted a site offering unauthorized tools to view private profiles. This decision underscores the platform’s proactive approach to protecting its intellectual property as it continues to thrive with two billion active users globally. Instagram is particularly influential among younger audiences, with over 31% of its user base aged 18–24, and serves as a critical platform for marketers, used by 80% globally in 2023. Despite challenges like regulatory fines for data privacy violations, Instagram’s year-on-year audience growth of 25% in early 2024 highlights its ongoing relevance and adaptability in the competitive social media landscape. For a deeper look at how social media giants like Instagram protect their brands, we recommend our article, 'Unpacking Trademark Opposition Trends: How Social Media Giants Target Categories in Trademark Disputes'.
