Highlights

Samsung Files New Trademark, Reinforcing Tech Dominance in Smartphones and Beyond

Samsung Files New Trademark, Reinforcing Tech Dominance in Smartphones and Beyond Mar/18/2025

Samsung Electronics recently filed a new figurative trademark in the U.S., encompassing devices from smartphones and tablets to smartwatches and TVs, alongside software for controlling advanced camera functionalities, including RAW-format photography. Established in 1969, Samsung has steadily grown into a global technology powerhouse, generating nearly $195 billion in revenue in 2023, with its mobile communications segment proving particularly lucrative. Samsung regained its leadership in the smartphone market in early 2024, overtaking Apple, while maintaining its status as the top Android tablet manufacturer and Apple's primary rival in the smartwatch sector. The company also continues to dominate the television and semiconductor industries, holding around one-third of global TV unit sales and leading in NAND flash memory. Samsung’s recent trademark underscores its continued commitment to innovation in consumer electronics, from AI-driven smartphones to sophisticated imaging technology. The following visualization provides detailed insights into Samsung’s new U.S. trademark filing.