Bombardier Faces Trademark Battle and Rising U.S.-Canada Trade Tensions
Jul/07/2026
Bombardier Recreational Products (BRP) has intensified protection of its brand by filing a U.S. trademark opposition against a 'BRP' application covering real estate, insurance, and financial services, arguing it conflicts with its established BRP, BRP GO, and BRP CONNECT trademarks. At the same time, the broader Bombardier name has been drawn into escalating trade tensions between Washington and Ottawa after President Donald Trump threatened to impose a 50% tariff on Canadian aircraft and reconsider certification of Bombardier business jets unless Canada approves additional Gulfstream models. The dispute highlights the growing intersection of intellectual property, industrial policy, and geopolitics, with Bombardier’s aerospace business, a cornerstone of Canada’s manufacturing sector, facing uncertainty despite the deep integration of North American aviation supply chains under the USMCA framework.
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