Mercedes-Benz Secures EV Supply While Policing Its Digital Perimeter
May/05/2026
Mercedes-Benz is pairing industrial ambition with brand enforcement as it deepens its electric-vehicle push. A new battery pact with Samsung SDI—centered on high-nickel NCM and next-generation 46-series cells—underpins plans to scale compact and mid-size EVs, including an all-electric C-Class due from 2026, as part of a €10 billion technology drive and a target of electrified vehicles comprising 40% of sales. Yet as the automaker locks in supply chains, it is equally vigilant online: recent WIPO rulings ordered the transfer of typo-squatted domains such as 'merceds-benz.com' and 'benzbank.com', citing confusing similarity, lack of legitimate use and bad faith registration. The juxtaposition is telling—securing future mobility while defending a century-old marque from digital encroachment.
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