Reddit Rides AI-Fueled Relevance While Filing Trademark Opposition Extension
Aug/12/2025
On August 8, Reddit Inc. sought extra time to oppose the trademark application for 'REDT', a mark covering downloadable and recorded software for data processing, database management, and image scanning. The move comes as the social media company enjoys renewed investor confidence, buoyed by a 78% year-on-year revenue surge in the second quarter—its strongest growth since early 2022. Advertising, which still delivers the lion’s share of Reddit’s income, jumped 84%, while licensing deals with OpenAI and Google contributed a smaller but high-margin share. Once rattled by a slight dip in U.S. daily active users amid Google’s AI Overviews rollout, Reddit has rebounded, aided by its emergence as a top-cited source for generative AI platforms like ChatGPT, Google Gemini, and Perplexity. With 50.3 million daily active users and a stock price up 24% post-earnings, Reddit’s mix of commercially relevant user discussions and AI-driven visibility positions it for further ad gains and future licensing revenue—though advertising remains its primary engine for growth. Following visualisation shows detail info on 'REDT' trademark.
