Warner Bros. Strengthens Entertainment Portfolio and Protects Iconic Trademarks
Mar/17/2025
Warner Bros. is making moves in both trademark expansion and brand protection. On March 6, the company filed for 'Spirit Tunnel', covering live entertainment events and television show celebrations. Meanwhile, on March 14, Warner Bros. opposed the trademark 'PSILY WONKA', arguing its similarity to its well-established 'Willy Wonka' and 'Wonka' trademarks. These actions come as Warner Bros. faces a declining market share, with its domestic box office revenue dropping 17% year-over-year to $1.16 billion in 2024. Despite challenges, the studio remains a dominant force, with 'Barbie' standing as its highest-grossing film in 2023. The following visualization provides detailed insights into the newly filed 'Spirit Tunnel' trademark and the opposed 'PSILY WONKA' mark.
