American Airlines Secures Domain Victory to Safeguard Brand Integrity
Nov/04/2024
American Airlines Group (AAG), a leading U.S. airline with its roots in a merger between AMR Corporation and U.S. Airways Group in 2013, recently won a domain name dispute at the World Intellectual Property Organization (WIPO). Headquartered in Fort Worth, Texas, AAG operates a vast network spanning 55 countries with a fleet exceeding 1,500 aircraft and nearly 7,000 daily departures. Known for serving almost 200 million passengers annually, American Airlines is a dominant player in the domestic market, holding 17.5 percent of U.S. market share as of 2022. The recent case involved <americanairlinesapp.com>, registered by Domain Privacy Inc., which featured pay-per-click ads and was offered for sale. The WIPO panel ruled the domain was registered in bad faith and was confusingly similar to AAG’s well-established trademark, reinforcing the airline’s efforts to protect its brand in the digital sphere as it continues on its path to recovery post-pandemic.
