X Partners with Visa to Launch Financial Services Ecosystem
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Elon Musk’s social network X has announced a partnership with Visa, marking the platform’s inaugural step toward establishing its own financial ecosystem. The collaboration, tied to X’s upcoming financial service “X Money,” will allow users to move funds seamlessly between their digital wallets and traditional bank accounts while enabling instant payments. Musk, who acquired the platform for $44 billion in 2022, envisions transforming it into a multifunctional app integrating communications and financial services. The X Money service is expected to debut in the first quarter, with plans for additional financial partnerships to follow. Visa, the most trusted financial brand in the U.S. in 2023, brings its robust reputation to the partnership, appealing particularly to urban, millennial, and tech-savvy consumers who are already significant adopters of Visa’s digital offerings like Visa Checkout. This deal underscores Musk’s ambition to position X as a comprehensive platform for both social interaction and financial innovation.